Email Marketing Expert
 

Sarah Hammon

I am currently the 1:1 Email Marketing Manager at FamilySearch, a genealogical company focused on helping patrons discover and connect to their ancestors through records, photos, and stories. My primary focus is to provide personalized, 1:1 experiences to patrons all over the world with a special focus on North America and Latin America. In addition to email marketing strategies, I specialize in personalization, CRM optimization, and maximizing ROI.   

Before my current job, I worked as a Marketing Specialist for the Small Business Development Center (SBDC) of Logan, Utah.  There I helped individuals either wanting to start a small business or those who wanted to grow their small business develop a marketing strategy, including their email marketing, social media, branding, and events.  From my experience here, I am keenly aware of the challenges and obstacles small businesses face when trying to develop a marketing strategy (especially email marketing), and as a result I can help other small businesses develop their own marketing game plan effectively and ethically.  

Outside of work, I enjoy reading, Bikram yoga, and beekeeping. My husband and I are on a mission to visit 30 countries before each of us turns 30, and this year we'll be visiting Greece, Israel, Jordan, Germany, and later Tanzania to climb Mt. Kilimanjaro. We have a golden retriever named Ollie and a hedgehog named Winston.